ASD Logo

ASD Weekly News & Updates


Jul 02, 2013

Solicitor Shield Blocks 7,500 Robo Calls In 7 Hours!

Everyone hates answering their phone only to discover it is a recorded solicitation. The only thing worse is having to pay for someone to answer that annoying robo call. On an average day, ASD blocks approximately 1,700 phone calls from automated scammers using our patent-pending Solicitor Shield feature. Last week, this tool became even more crucial when it blocked more than 7,500 of these calls in a seven-hour period.

By blocking robo calls, ASD is able to focus entirely on the sensitive needs of actual callers. It also helps our clients avoid being charged for calls from automated recordings. Currently, ASD answers 90 percent of all calls by the first ring and 98 percent by the fourth ring. Solicitor Shield helps us to forecast our call volume in advance and schedule accordingly, allowing ASD’s Call Specialists to answer calls at a faster rate than other call centers. This powerful spam-blocker can also be used individually, allowing you to block  phone numbers from scammers that routinely call your funeral home. To enable, log in to your ASD account, click on Settings, then click ‘Edit Solicitor Shield Settings.’

Congratulations to 2013 NFDA Innovation Award Finalists!

Last October, ASD was honored with the 2012 NFDA Innovation Award for our Smartphone app, ASD Mobile. The NFDA Innovation Award represents the pinnacle of achievement for any funeral service supplier or vendor. As the current recipient of this prestigious award, we know how exciting it is to be selected as a finalist for this high honor. We’d like to extend our congratulations to our fellow innovators at The Dodge Company, funeralOne, Doric Products, LifeArt Coffins and Sculpted In Serenity on being selected as finalists this year. Don’t forget to vote for your favorite after July 8th!

  • ► The Dodge Company Capture Bead Keepsakes
  • ► Doric Products, Inc DoricLink™
  • ► funeralOne f1Connect Mobile Websites
  • ► LifeArt International LifeArt Online Casket Designer
  • ►Scuplted In Serenity 3D Laser Sculpted Memorial Portraits

Click here to learn more about these innovative products on the NFDA website.

ASD is Now on Pinterest!

Are you on Pinterest! ASD now is too! Follow our boards to check out our funeral themed pins related to the history of the profession, funeral humor, quotes, and more! Click here or on any image above to view our Pinterest boards.

ASD on the Road

Thank you to everyone at the Funeral Directors Association of Kentucky for giving ASD New Client Specialist, Sue Fritz, and Assistant Supervisor, Anne O’Reilly, such a warm reception at the 2013 FDAK Convention in Louisville. Congratulations to raffle winner, Sarah Yates from Fern Creek Funeral Home, on taking home an iPad mini!

Next Stops:

Virginia Funeral Directors Association’s 125th Annual Convention, July 7-9 in Virginia Beach, VA

Florida Cemetery, Cremation & Funeral Association’s 2013 Annual Convention, July 25-27 in Naples, FL

ASD’s Sensitive Save of the Week

When a First Call comes in, ASD Call Specialists are specifically trained to reassure hesitant callers that a funeral director is always available during their time of need. If a family is contacting a funeral home for the first time, it is common for them to be unsure of the terminology to use or unaware of how responsive funeral directors are. This week, our Assistant Supervisor, Margarita, offered to reach a director for a family member in need and the woman stated, “I’ll call back another time. This is a first inquiry. They wouldn’t recognize the name.” Margarita helped ease the woman’s doubts by explaining how the director would want to talk to her immediately and was then able to gather contact information to reach the on-call. Margarita is this week’s “Sensitive Save of the Week” Winner.

Click here to see last week’s winner


About The Author

Jess Farren (Fowler)

Jess Farren (Fowler) is a Public Relations Specialist and Staff Writer who has been a part of the ASD team since 2003. Jess manages ASD’s company blog and has been published in several funeral trade magazines. She has written articles on a variety of subjects including communication, business planning, technology, marketing and funeral trends. You can contact Jess directly at


Loading Conversation

About the Author


Leave a Reply

Your email address will not be published. Required fields are marked *

Table of Contents:

More Like This: