Blog

ASD is pleased to present Meet The Director, a new web series that showcases the work of our clients. In Episode 1, funeral directors Ron Swanson and Holley Sowards from Einan at Sunset Gardens Funeral Home in Richland, WA unveil how they transformed their funeral home into a campground themed service for a young 16-year-old boy, Christian Robbins, amidst the COVID-19 pandemic and time constraints.

ASD’s new Obit Texting solution helps make obituary information more accessible to callers while enhancing the funeral home’s brand. With Obit Texting, when someone calls a funeral home looking for service information, ASD will offer to send them a text message with all of the details from the funeral home’s website. Learn more about the technology behind this ASD exclusive feature.

Wishing you & your family a happy and festive 4th of July holiday! Every year, this date reminds us to pause and appreciate the freedoms we are so fortunate to have. At ASD, we believe that freedom comes in many forms. We know many directors spend a great deal of time shackled to a phone. Our mission is to provide solutions that liberate our clients to spend more time doing the things they love.

In early May, ASD began publishing statistical analysis revealing how the COVID-19 pandemic has affected funeral home death calls over time. ASD has continued to monitor our latest statistics and update our graphical reports each day. In this updated post, we explain how incoming call volume impacts our statistics and share adjusted graphs that provide a more accurate representation of our data.

Recently, we asked our staff to share their memories from handling funeral home calls during the peak of the COVID-19 pandemic. Their stories reveal the devastating toll this virus unleashed on grieving families and those called to serve them. We believe that opening up about what we all experienced, we can begin to heal and learn from this event as time moves forward.

ASD National Sales Manager, Craig Meehan, recently took part in a thought-provoking discussion about funeral home text messaging for the Elevating Funeral Service podcast. The podcast examined some of the reservations funeral professionals might have about text messaging and provided concrete examples of different ways it can be used to add value to the family’s experience with the funeral home.